{"id":162909,"date":"2015-11-30T00:00:00","date_gmt":"2015-11-29T16:00:00","guid":{"rendered":"https:\/\/www.goodrichglobal.com\/singapore\/project\/wallcovering-at-action-hair-salon\/"},"modified":"2026-06-05T01:25:32","modified_gmt":"2026-06-04T17:25:32","slug":"wallcovering-at-action-hair-salon","status":"publish","type":"project","link":"https:\/\/www.goodrichglobal.com\/singapore\/project\/wallcovering-at-action-hair-salon\/","title":{"rendered":"Action Hair Salon, Singapore"},"content":{"rendered":"

Project Overview<\/h2>\n

Action Hair Salon is a retail hair and beauty establishment in Singapore, where the interior needed striking wall finishes to create an inviting, on-brand atmosphere for clients. In a salon, the walls form part of the styling backdrop and shape how the space feels from the moment a client arrives and settles in for an appointment.<\/p>\n

Goodrich Global supplied Eijffinger wallcovering for the project, dressing the salon’s walls in keeping with its design concept.<\/p>\n

Goodrich Specification<\/h2>\n

The Eijffinger wallcovering selected here brings distinctive pattern and texture that helps set the tone of a contemporary salon, giving the space a tailored, design-led identity that supports the client experience and the salon’s brand. Its consistent finish frames mirrors and styling stations cleanly, so reflective surfaces read against an even, considered backdrop rather than a flat painted wall, flattering both the interior and the clients seated in front of it.<\/p>\n

As a durable vinyl-faced wallcovering, it withstands the busy, hands-on environment of a salon, wiping clean of the product splashes, water marks, dye and contact common to beauty premises. In Singapore’s humid climate it retains its colour and surface over time, sparing the salon the frequent repainting that a high-touch, high-moisture interior would otherwise demand and keeping the space looking professional and fresh between refurbishments. That durability matters in a business where the look of the interior is part of the service, and a tired backdrop would undermine the impression clients take away.<\/p>\n

Project Outcome<\/h2>\n

The wallcovering gives Action Hair Salon a stylish, welcoming and easily maintained interior that supports day-to-day operations and the client experience. Goodrich Global supplies wallcoverings to retail and salon environments across Singapore, offering finishes that combine design appeal with the durability these client-facing spaces demand.<\/p>\n

Related Insights<\/h2>\n