Carpet & Flooring
Cement Screed Looking Vinyl Flooring in Singapore
Scroll through any Singapore interior design portfolio and the industrial-loft look is everywhere: raw grey floors, black steel window frames, warm timber joinery and exposed track lighting. The floor anchoring that aesthetic is usually cement screed — or something designed to look like it. It photographs beautifully, which is exactly why so many homeowners request it without knowing what living on it actually involves.
This article explains how to get the cement screed look with vinyl floorings look alike.
Goodrich Global does not supply or install poured cement screed floors. Our range covers concrete-look luxury vinyl flooring that delivers the raw industrial aesthetic with warmth underfoot, consistent colour and no cracking.
Why the Screed Look (Industrial, Brutalist) Keeps Trending
The appeal is partly aesthetic and partly philosophical. A seamless grey floor is the most neutral backdrop possible: it makes teak and oak furniture glow, sharpens the lines of black metal shelving, and lets textiles and art carry the colour. It reads as honest and unfussy — materials shown as they are, without pattern or gloss.
The Concrete Look Without the Compromises
Concrete-look luxury vinyl flooring exists precisely because so many people want the aesthetic and not the behaviour. Large-format vinyl tiles reproduce trowel marks, clouding and stone-grey tonal shifts convincingly — and because the design is manufactured, every tile in the room is consistent, with no lottery on the applicator’s trowel work and no hairline cracks, ever.
The living experience is where the gap widens. Vinyl is warmer underfoot, softer underfoot, and dramatically quieter — rigid-core formats with acoustic backing take the ring out of footsteps that screed amplifies. It is stain-resistant without a sealer, mops clean with neutral detergent, and never needs a resealing cycle. Installation takes days rather than weeks because there is no wet trade and no curing: panels lay over a properly prepared existing floor, often without hacking, and the room is usable the same day. Our guide to concrete-look vinyl flooring shows the formats and grey tones available in Singapore.
The full Goodrich flooring range includes concrete, stone and timber visuals across plank and tile formats.
Book a showroom appointment to compare concrete-look vinyl finishes side by side under different lighting, with our flooring specialists on hand.





