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Starhub

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Project Overview

This project was a workplace fit-out for StarHub, one of Singapore’s major telecommunications companies. The corporate office required flooring that combines a professional appearance with the durability and acoustic comfort of an active commercial environment. As a busy, technology-led workplace with open-plan teams, the office needed a floor that could absorb noise, take heavy daily traffic and adapt as the business reorganised over time.

Goodrich Global supplied carpet for the project.

Goodrich Specification

Carpet was a strong fit for a corporate office, providing underfoot comfort and effective sound absorption that reduces footfall and ambient noise across open-plan work areas. A calmer acoustic environment lowers distraction, supporting concentration on focused tasks and everyday collaboration alike, which matters in busy open-plan settings where conversation and movement are constant.

Commercial carpet, particularly in modular tile form, is also practical for a workplace: individual sections can be replaced if worn or stained without disrupting the whole floor, which suits an office that reconfigures over time. The range of colours allows the design to reflect the company’s brand, while the tiled format eases access to the under-floor cabling and services that an IT-intensive workplace depends on.

Project Outcome

The carpet gives the office a comfortable, quieter and easily maintained floor that supports daily productivity and presents a professional face to staff and visitors. Its modular construction also keeps long-term upkeep simple, letting the company refresh worn areas without closing whole zones. Goodrich Global is a leading supplier of commercial carpet and carpet tiles to corporate workplaces across Singapore, backed by ranges built for high-traffic office use.

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